Flowcode Pro members unlock Advanced Analytics, which is built to help you understand how and when people are interacting with your Flowcodes and Flowpages.

You can access your Advanced Analytics dashboard by pressing the Analytics button on the lefthand menu, or by heading to https://app.flowcode.com/analytics. Click on the Real-time buttons in either the Flowcode or Flowpage tiles (depending on which assets' data you'd like to look at).

You also have the ability to view analytics at the Code level. Just select a Code and navigate to the "code analytics" tab towards the top of the page. Please note, Pro members have a 2,000 scan data cap- meaning you can view advanced data for your first 2,000 scans.

Upgrade to Pro+ to receive a larger data cap.

Here, you can find a detailed report of Flowcode scans and Flowpage link clicks over the past 90 days. Use this chart to analyze trends over time and draw insights about your audience.

Based on the dashboard (Flowcode or Flowpage), you'll either see top performing Codes or Pages. The Per period connections are based on the timeframe chosen above (Today, Last 7 Days, Last 30 Days, Last 90 Days, or Custom date range). The Change percentage is calculated based on how the previous period performed compared to the current period.

Top Performing Tags highlights tagged Codes or Pages and how they're performing. Learn more about Tags and why they're important here.

Top Performing Destinations (only shown for Flowcodes) highlights code scan destinations and which are getting the most engagement.

The Per period connections are based on the timeframe chosen above (Today, Last 7 Days, Last 30 Days, Last 90 Days, or Custom date range). The Change percentage is calculated based on how the previous period performed compared to the current period.

Urchin Tracking Module (UTM) parameters are short text codes that you add to URLs or web links to help you track the user engagement of webpages/campaign resources. If you use them to redirect to your Flowpages, you'll be able to track where your audience is being referred from. Learn more about UTMs and tracking traffic here.

Find out what percentage of your audience uses iOS or Android.

Understand Flowcode scans and Flowpage clicks by day of the week.

Understand Flowcode scans and Flowpage clicks by time of day, as well as your top time for scans.

Collect first-party location data from consumers scanning your Flowcodes or visiting your Flowpages to see where your audience is located and what locations are getting the most engagement.

Interested in unlocking geolocation data? Check out our plans page or connect with our team.

For more information about Flowcode Analytics, reach out to us at [email protected] or head to our Analytics FAQs article.