What are Geo Smart Rules?
You can use a scanner’s geolocation to determine which destination they land on after scanning your Flowcode. From a single Flowcode campaign, you can set up to 10 distinct post-scan experiences for your audience.
This provides you the power to create highly customized experiences for your customers, as well as generate exclusive campaigns that foster loyalty.
Whether you’re sharing an exclusive product release at a single location of your storefront, opening a sweepstakes at a specific stadium, or personalizing which products you feature based on a region — you can now ensure that specific campaigns and experiences are limited to a precise audience you would like to reach.
How to set up your Geo Smart Rules
Steps to Setting up Geo Smart Rules
After selecting the "Advanced" setting when you're editing your code, you'll be able to set conditions for Geo Smart Rules. Here are the next steps:
Step 1: Select "Location" in the pop-up module.
Step 2: Add an additional scan location and then configure the geo rules.
Step 3: You will then see a four location options to choose from.
Region: Scanners in a particular region (Midwest, Northeast, West, and South) will all land on the destination that you decide.
State: Only scanners in the state that you decide will be sent to your desired location.
Zip Code: Only scanners in a specific zip code that you decide will be sent to your desired location.
Coordinates: Only scanners in an exact location that you decide, with latitude and longitude and a radius you set, will be sent to your desired location.
If you choose "region", you'll have four options — but you can only select one region.
If you choose "state", you can select one state.
If you choose zip code, you can enter one five digit zip code.
If you choose coordinates, you can enter exact coordinate and a radius surrounding it.
For more help, please email our support team or reach out to your dedicated Client Success Manager.