Adding a Pixel to a Flowpage

Start by logging into your Flowcode account:

  • Username & password are the same email & password that was set up during registration

Update Your Flowpage with a Pixel

Note if you are in the initial creation flow of creating a Flowpage you can add a Pixel in the settings section AFTER the page has been published.

  • After you are logged in, begin by selecting Flowpages from the left side panel.

  • Search or select the Flowpage from your portfolio that you would like to edit with a Pixel.

  • Once you are in the Settings tab, select Pixels from the left side navigation or scroll down to the section labeled Custom Pixels.

  • When you select Add Custom Pixel, you will be prompted to name the pixel, select the pixel type, and input the URL.

Adding Additional Pixels

  • To add two or more pixels to your Flowpage, hit Add custom Pixel at the bottom of your screen.

  • Once you hit Add custom Pixel, an additional field with the same information will populate.

  • Similar fields will populate for each subsequent pixel that is added: name, type, and URL.

    • There is no limit to the amount of pixels you can add.

Turning on and off Pixels

  • If you add a pixel and decide you would like to turn it off, but not delete it from your Flowpage, simply switch the pixel off with the blue switch under the Custom pixel header to the left.

  • This will keep your pixel dormant until you turn it back on by clicking the blue switch again


Benefits of using Pixels:

  • Retargeting visitors: By adding a pixel to your Flowpage, the session will automatically sync to the analytics platform that the pixel is registered on. This will provide you with valuable information about the users who visit your Flowpage.

    • E.g. IP address, user-agent information, and date/time.

Types of Pixels:

  • We offer both iframe and img pixels to be added.

    • iframe pixels can account for several pixels with one call.

    • Img pixels are one to one.

      • *note* The most commonly used pixel is an Img Pixel.

Use Case Examples:

  • By adding a pixel to your Flowpage, you’ll be able to track impressions on the page within the analytics platform the pixel is created from.

    • This will allow you to see impression data such as IP address, user-agent information, and date/time alongside other data that matches the user.

    • From this data, you can optimize your campaigns and target specific users.

Guidelines for Using Pixels:

  • If you are using pixels on your Flowpage, make sure to include only the URL link beginning with http.

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